PRØFILES

PRØFILES | System of a Down's Shavo Odadjian | Part 2

System of a Down co-founder Shavo Odadjian is back with more intimate stories about his experience as an artist, musician and entrepreneur, which includes launching his new cannabis brand 22Red. Creating is both a passion and release for Shavo, who plays bass guitar for System and creates stage and lighting visuals for their tours. Designing lifestyle products for 22Red is just as special, and he loves seeing his friends and fans wear apparel that represents values important to him. In the second installment of his multi-part PRØFILES series, Shavo and his close friend Mike make the first 22Red tees using the brand's new logo. Somebody film this!

22Red: System of a Down's Shavo Odadjian Introduces Cannabis Lifestyle Brand

Tom Herck: From Crucifying Cows to Appreciating Trump

Introducing Andy Warhol for the 21st Century

Glass Artist Brian Owoc on Making Donut Pipes

Vacationer Singer Ken Vasoli Talks New Album and Signature Strain

Dave Beran Challenges the LA Food Scene with Dialogue

Michelin-Starred Chef Paco Méndez Discusses Hoja Santa and Niño Viejo

The Spanish Artist Who Painted the International Church of Cannabis

Ricardo Zarate Takes PRØHBTD on a Tijuana Food Tour

This New World Device Changed Smoking Forever

PRØFILES | System of a Down's Shavo Odadjian | Part 1

Alice Ivy Makes Music for the Wind Up and Come Down

Judah & the Lion on Faith, Folk and Living Hell

Pakta's Peruvian-Japanese Mashup in Barcelona

Can Cannabis Cure Cancer? We Asked a Doctor